The article is devoted to the study of social processes such as geographical problem, which is reflected in the changing forms of territorial organization of society. Their study is directly related to the definition of features transitional stage of development of society. The territorial organization of the social subsystem of society determines the use of cartographic research method in solving the social problems. Effective and relevant method is the use of GIS, where all the semantic information is combined on the basis of uniform for all spatial information. Keywords: structural and graphical models, social processes, cartographic method of research.