The region of South-East Ukraine behaves to multiethnic, the population of that was formed during many centuries by integration of traditions of nature-use of many people. Among such a ponderable role in forming of regional specificity (economic, spiritual, mental etc.) was played by Polish community. In the article a division into periods of forming and development is offered in the region of Polish community, principles of research of historical and geographical heritage of this people are expounded in a region, actuality, structure, features of drafting of complex advertising informative tourist product, is grounded – thematic map in a complete set with excursion development.
Key words: South-East Ukraine region, heritage of the Polish community, tourism.